Web Design & Marketing Services – A Perfect Mix


Design is in everything we make, but it’s also between those things. It’s a mix of craft, science, storytelling, propaganda, and philosophy. – Erik Adigard

Web designing is not just limited to the old school techniques and offerings? The web designing process has jumped the hurdles over the years & agencies are now trying to dish out complete web solutions. These solutions are designed to develop brand identities, web applications and stunning websites for the brands and clients as per their preferences. Web solutions companies have the expertise to provide web marketing for their clients along with optimizing websites. Website designing is pretty similar to advertising. As advertising plans are contrived to impress the customers with innovative ideas, web designing has the motive of displaying those ideas with elegance and creative appearance. The first look and the page of your website must encourage the audience to discover the complete thing. If you fail to strike a conversation in the initial minutes of the page hit, the following conversation can turn to be completely useless. Good content, good design & easy to use interface can be termed as the first brick in the building process of web solutions. The designers have the ability of delivering a perfect blend of design and technology for creating simple yet interactive web experiences. The main motive is to engage the customer in a two-way conversation. Web solutions companies can provide the clients with all the services ranging from optimization, web hosting, consulting, designing and much more.

So, what, other than the web services is on offer? What about some value-added ones or the ones that integrate parts of marketing to serve a wholesome web package? These services include Online Experience design, Brand Identity design, eCommerce Web Shops, Search Engine Optimization, Application UI Design, Domain & Web Hosting and much more. As we move forward in 2016, web solutions companies will be churning out web packages that would already include these services. So, how does it help the clients? These packages are more cost-effective and on the agency part, it helps build loyalty with the brands. Yes, everybody loves more at a less price. Let us discuss about some of these services.

mCommerce Solutions & Search Engine Optimization

2015 was a year of mobile and eCommerce going mobile. Many eCommerce bigwigs are already looking to go mobile-only. So, will it kill the process of SEO that has been more inclined towards the desktop entities? No, with new algorithms coming into play, SEO for mobile will be a big thing in 2016 & web solutions companies already has their focus placed on the trend. eCommerce is also known as online sales, internet sales or web commerce. It means buying and selling of goods and services over the World Wide Web. These companies can provide you with mission and mobile oriented e-commerce solutions (or you can say mCommerce) solutions that can work for you in different domains. Their expert techniques can help you sell your products online via mobile platforms along with improving your visibility and traffic in the digital eco-space.

Logo Designing & Web Hosting

A logo speaks volumes about the mission and vision of a brand. 2015 saw a lot of innovations with new logos for old brands hitting the market. Earlier, logo designing used to be a part of the stationery package. However, logo designing has turned into a core concept that can be used for further marketing strategies. Web solutions companies will be incorporating the logo designing and concept design processes along with the web design and web hosting ones. They will provide you with customized & innovative logos. The whole process of web solutions will go brisk and compiled. A logo works only if it has a concept behind it. The designers in these companies have skills & experience of creating logos for big brands. Not just websites, they can also create logos for your business cards, brochures and much more. Web hosting plays a very important role in the process of putting a website in place. They can provide you high quality and security oriented web hosting services on a small budget along with flawless customer service.




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“Thinking Aloud” reflects the emerging trends and varied outlook of the rapidly evolving internet and communication sector. An IAMAI publication, this is a part of the market education initiative of the association.

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